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fit=604,403&ssl=1" / Are you basing your tech startup’s marketing plan on assumptions or data?A wrong assumption can be toxic for any marketing strategy.It’s going to take some research and resources to validate the assumptions you’re basing your marketing launch on.It is helpful to validate assumptions using a series of questions that can be answered using market research and data mining.You’ll also want to work your way to broader assumptions eventually.Of course, most startups don’t have the resources to spend time investigating every assumption.

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